17 Years Scaling Google Ads For Some Of The Biggest Names In Marketing

I provide Google Ads consulting and media-buying services, including but not limited to campaign strategy, account audits, campaign build and optimization, creative direction, and funnel/offer feedback, as agreed in writing (including by email) for each engagement.

Engagements run on a minimum initial term of three (3) months from the start date, unless otherwise agreed in writing. A relationship review takes place at the end of month one to confirm both parties are satisfied and the engagement is progressing as expected. After the minimum term, engagements continue month-to-month until cancelled by either party in writing, subject to any notice period agreed at the start of the engagement.

Management fees start from $7,500 per month and are quoted per engagement based on scope, account complexity and ad spend. Fees are invoiced in advance of each period unless otherwise agreed, and are due per the payment terms stated on the invoice. Ad spend itself is paid directly by the Client to the relevant ad platform (e.g. Google Ads) and is never invoiced by, or routed through, the Consultant unless explicitly agreed otherwise in writing.

To deliver the service, the Client agrees to provide timely access to relevant ad accounts, tracking, creative assets and approvals, and to respond to reasonable requests for information within a reasonable timeframe. Delays caused by the Client in providing access or approvals may affect results and timelines and are not the responsibility of the Consultant.

Google Ads performance is influenced by many factors outside the Consultant's control, including but not limited to platform policy changes, market conditions, competitor activity, the Client's offer, pricing, website/funnel performance, and creative quality. While I apply my experience and best professional judgement to every account, I do not guarantee specific outcomes, rankings, return on ad spend, revenue or profit.

Each party agrees to keep confidential any non-public business, account or performance information shared during the engagement, and to use it only for the purposes of the engagement. This obligation survives the end of the engagement. Where results are shared publicly (for example as a case study), specific figures will only be used with the Client's prior consent unless already shared publicly by the Client.

Ad copy, creative, campaign structures and strategy documents produced specifically for the Client become the Client's property on payment in full for the relevant period, excluding any pre-existing frameworks, templates or methodologies of the Consultant, which remain the Consultant's own.

To the fullest extent permitted by law, the Consultant's total liability arising from an engagement is limited to the fees paid by the Client for the engagement in the three (3) months preceding the claim. The Consultant is not liable for indirect or consequential losses, including loss of profit or loss of business opportunity.

After the minimum three-month term, either party may terminate the engagement in writing subject to the notice period agreed at the outset. The Consultant reserves the right to pause or end an engagement where the Client fails to make payment when due, or provides instructions the Consultant reasonably believes to be unlawful or in breach of advertising platform policies.

These Terms are governed by the laws of England and Wales, and any disputes will be subject to the exclusive jurisdiction of the courts of England and Wales, unless otherwise agreed in writing for a specific engagement.

Questions about these Terms can be sent to mrleebrooker@gmail.com.